Ad Gets People Thinking...

...so of course they call it "controversial":

"An unusual billboard on the West Side Highway that's part of a series of ads for Manhattan Mini Storage poking fun at the Bush Administration is stirring up controversy. The billboard at 44th Street and Twelfth Avenue reads: “Your closet space is shrinking as fast as her right to choose.” There is a picture of a coat hanger in the background.

"A NY1 viewer wrote in to the station, saying she felt the advertisement lacked compassion.

"Passersby on the West Side Highway had mixed feelings about the message. “It’s not in the best taste, but it reflects probably the actual truth to the issue, you know. That’s the history,” said one man. “I think it’s catchy, I think it’s, you know, eye-grabbing and it gets your attention and it’s certainly a little controversial with the hanger,” added a woman. “I think it’s kind of crazy that they put it up there like that,” added another man. “I think it’s a little disrespectful. I think it’s a little inconsiderate and it’s big! I mean, it’s not hidden, people can see it.”

I'm sure that the arguments against the ad are more rational and more thought out than the above comments (It lacks compassion? Huh?), but I like the fact that its topical and actually inspires thought compared to how most ads usually try to lull you into a dopey spending trance. In fact, I have a few more ideas for the Mini Storage guys:

1) Your closet's filled with more dresses than Rudy Guiliani's.

2) Because you've packed your closet with shoes the way Bush packs the courts.

3) Because inmates at Camp X-Ray have more storage space than you do.

Feel free to send your ideas in.